New — Winston now answers Outlook the way it answers GmailRead more
Winston

[ Data model ]

The CRM that does its own data entry.

Winston ships with Clients and Events. Create any record your business runs on — Winston reads every email and files the right row, with the fields filled in.

See pricing

Connects read-only in minutes. Winston never messages a client without your approval.

Fieldstone & Co
Clients5 count+ New client
All clientsPeopleCompanies
ClientStatusLast activity
Nordvik StudiosIdle2d ago
Harbor & CoTaken over1h ago
Mia TorresIdle5d ago
Jonas WeberAwaiting reply3h ago
[01] Built in

Two records ship ready. Connected, not siloed.

Clients and Events come ready on day one — two tables, already linked. Open an event and its client is one click away; open a client and every event they've done with you is right there.

  • People and companies, deduplicated automatically.
  • Events carry the money fields — amount, payment, % paid.
  • Every email lands on the right record.
Fieldstone & Co
Events4 count+ New event
AllConfirmedProspectsCancelled
DayNameStatus
Fri 14Spring launchConfirmed
Thu 20Team offsiteProspect
Tue 25Product workshopProspect
Sat 29Annual galaConfirmed

Linked to its client

Nordvik Studios
[02] Your records

Invent the record. Winston keeps it filled.

The record types below are examples — name anything your business runs on, and it works like it shipped with the product.

  • Name it — it appears in the sidebar next to Clients and Events.
  • Define the fields you care about.
  • Every inquiry files itself, with the fields extracted.

Gmail · Outlook

+ New record: Properties — Fields: Address, Asking price, Viewing date. Mia Torres: Interested in the Södra Vägen listing — could I view it this week? → Södra Vägen 12 · Södra Vägen 12 · €485,000 · Fri 14:00 — Filed by Winston.

+ New record: Projects — Fields: Client, Deadline, Budget. Elin Berg: Can you take on our website refresh? Needs to be live before the fair. → Website refresh · Nordvik Studios · 12 Sep · €12,000 — Filed by Winston.

[03] Fields

Add a field. Winston fills the column.

Create “Referral source” on Clients and Winston reads back through months of emails to fill the column — for the records you already have, not just the new ones.

Fieldstone & Co
Clients4 count+ New client
All clientsPeopleCompanies
ClientStatusReferral source
Nordvik StudiosIdleGoogle
Harbor & CoTaken overReferred by Nordvik
Mia TorresIdleInstagram
Jonas WeberAwaiting replyReturning client

Filled from 214 emails

[04] Automation

Clean fields do real work.

Because Winston keeps every field current, automations fire on what's true today. A client goes quiet, the status flips — and a win-back draft is waiting for your approval.

Forecasts live in Reporting
Awaiting replyIdle14 days quiet
Automation

Draft win-back email

Awaiting your approval

Approve
[05] Platform

One record. Every capability. Everything below reads and writes the same data model.

Stop doing the data entry.

  • Connects read-only in minutes — nothing changes in your tools.
  • Your records, your fields — Winston does the filing.
  • Nothing sends without your approval.